Are Sharia-Labeled Hotels Truly Sharia?

Challenges In Implementing DSN-MUI Fatwa No. 108/DSN-MUI/X/2016: A Case Study from Pacitan, Indonesia

Authors

  • Arima Nur Rahma Dina Institut Agama Islam Negeri Ponorogo
  • Imroatul Munfaridah Institut Agama Islam Negeri Ponorogo

DOI:

https://doi.org/10.21154/invest.v4i2.9151

Keywords:

fatwa DSN-MUI, halal certification, halal tourism, hospitality industry, sharia principles, sharia-compliance

Abstract

The implementation of Sharia principles in the hospitality industry is crucial to meet the growing demand for halal tourism. This study examines the extent to which a Sharia-labelled hotel in Pacitan, Indonesia, applies the guidelines outlined in the DSN-MUI Fatwa No. 108/DSN-MUI/X/2016, focusing on the product, service, and management aspects. Through a qualitative field research approach involving in-depth interviews, participatory observation, and documentation analysis, the study reveals significant gaps between the hotel's Sharia-compliant branding and its actual practices. Notable deficiencies were found in the provision of prayer facilities, cleanliness standards, halal certifications for food and beverages, and adherence to Islamic financial principles. The absence of standard operating procedures to regulate guest behavior and ensure staff compliance with Sharia dress codes further highlights the challenges in aligning operations with Islamic guidelines. These findings underscore the need for a multifaceted approach to address discrepancies, including prioritizing the establishment of essential facilities, comprehensive staff training, and the development of clear operational procedures. At the policy level, this study emphasizes the importance of government support through financial incentives, capacity-building programs, and stricter enforcement mechanisms to ensure consistency and transparency in the use of Sharia-compliant labels. By bridging the gap between branding and practice, Sharia-compliant hotels can enhance their credibility and contribute to sustainable growth of halal tourism in Indonesia.

Author Biographies

Arima Nur Rahma Dina, Institut Agama Islam Negeri Ponorogo

Arima Nur Rahma Dina, a graduate of the Hukum Ekonomi Syariah program at the Faculty of Syariah, Institut Agama Islam Negeri (IAIN) Ponorogo, focuses her research on Islamic economic principles, particularly fatwa compliance and Syariah-based hospitality services.

Imroatul Munfaridah, Institut Agama Islam Negeri Ponorogo

Imroatul Munfaridah, M.S.I., a lecturer at the Faculty of Syariah, IAIN Ponorogo, specializes in tasawuf akhlaki (ethical Sufism), fiqh, and the socio-legal aspects of Islamic family law. She has presented and published her work internationally and supervised undergraduate theses on various Islamic legal topics, including family law and Islamic economic practices. Her academic and practical contributions have significantly advanced Islamic legal education and research.

References

Bazin, Damien, Augendra Bhukuth, Marija Dragasevic, and Qausya Faviandhani. ‘From Halal Tourism to the Sharia Economy: The Case of Lombok Honeymoon Halal Tourism’. Tourism and Hospitality Research, 31 May 2024, 14673584241257085. https://doi.org/10.1177/14673584241257085.

DSN-MUI. ‘Pedoman Penyelenggaraan Pariwisata Berdasarkan Prinsip Syariah’. FATWA. Jakarta, Indonesia: DEWAN SYARIAH NASIONAL – MAJELIS ULAMA INDONESIA, 2016. https://drive.google.com/file/d/0BxTl-lNihFyzV0dPcEdtd0kwN2M/view?usp=sharing&resourcekey=0-ZW0VKJGV2YqoVoRC4kuszg.

Indi Printianto, Dyah Wahyuning Tyas, and Rosalina Nur Annisa. ‘The Implementation of Sharia Principles Concept of Hotels: Unisi Hotel, Yogyakarta’. In Proceedings of the 3rd International Seminar on Tourism (ISOT 2018), 265–69. Atlantis Press, 2019. https://www.atlantis-press.com/article/125909395.

Juliana, Juliana, Haiqal Darmawan, Agus Rahayu, Nispia Asya’bani, Tatang Hidayat, and El Islam Purnama. ‘Does the Quality of Service Affect the Loyalty of Sharia Hotel Guests?’ Jurnal Kajian Peradaban Islam 6, no. 1 (29 March 2023): 49–62. https://doi.org/10.47076/jkpis.v6i1.191.

Jurjānī, A.M. Kitab Al-Ta’rifat. Muhammad As’ad, 1882. https://books.google.co.id/books?id=-TAnRAAACAAJ.

Mashuri, Ilham. ‘Implementation of Sharia Compliance in The Halal Tourism Industry In Indonesia (A Study On Sharia Hotels And Beaches)’. Prophetic Law Review 2, no. 2 (1 December 2020). https://doi.org/10.20885/PLR.vol2.iss2.art5.

Maulana, Noveri, Restia Oktaviaman, and Yasmine Farah. ‘HYGIENE FROM THE HEART: THE RISE OF SHARIA COMPLIANT HOTEL IN INDONESIA AFTER COVID-19 PANDEMIC’. Jurnal Ekonomi Dan Bisnis Islam (Journal of Islamic Economics and Business) 6, no. 2 (11 December 2020): 221. https://doi.org/10.20473/jebis.v6i2.21958.

Mujahidin, Muhammad. ‘Sharia Hotels in Indonesia: Concept and Potential Analysis.’ MPRA Paper, 15 December 2018. https://mpra.ub.uni-muenchen.de/90819/1/MPRA_paper_90819.pdf.

Politics and Policy Implementation in the Third World. Princeton University Press, 1980. http://www.jstor.org/stable/j.ctt1m323qj.

Qaraḍāwī, Yūsuf al-, and Yūsuf al-Qaraḍāwī. The Lawful and the Prohibited in Islam: Al-Halal Wal-Haram Fil Islam. Indianapolis, IN: American Trust Publications, 1999.

Rasmuddin, Rasmuddin, and Wahyudi Umar. ‘Sharia Certification Standards: A Case Study of Sharia Certification in Sharia Hotels’. Borobudur Law Review 4, no. 1 (26 February 2022): 33–44. https://doi.org/10.31603/burrev.6994.

Rusydiana, Aam Slamet, and Lina Nugraha Rani. ‘What Is Sharia Based Hotel? A Meta-Analysis’. Hayula: Indonesian Journal of Multidisciplinary Islamic Studies 5, no. 2 (2021): 129–46. https://doi.org/10.21009/005.01.07.

Samori, Zakiah, and Noorsalwati Sabtu. ‘Developing Halal Standard for Malaysian Hotel Industry: An Exploratory Study’. Procedia - Social and Behavioral Sciences 121 (March 2014): 144–57. https://doi.org/10.1016/j.sbspro.2014.01.1116.

Santoso, Lukman, and Soleh Hasan Wahid. ‘Utilitarianism in Halal Tourism Development in Indonesia’. Mazahib 22, no. 2 (7 December 2023): 243–82. https://doi.org/10.21093/mj.v22i2.5418.

Tachjan, H. Implementasi Kebijakan Publik. 1st ed. Bandung, Indonesia: Penerbit AIPI Bandung, 2006. https://pustaka.unpad.ac.id/wp-content/uploads/2011/02/implementasi_kebijakan_publik_t.pdf?utm_source=chatgpt.com.

Wahid, Soleh Hasan. ‘POLA TRANSFORMASI FATWA EKONOMI SYARIAH DSN-MUI DALAM PERATURAN PERUNDANG-UNDANGAN DI INDONESIA’. Ahkam: Jurnal Hukum Islam 4, no. 2 (1 November 2016): 171–98. https://doi.org/10.21274/ahkam.2016.4.2.171-198.

Downloads

Published

2024-12-29

How to Cite

Dina, A. N. R., & Munfaridah, I. (2024). Are Sharia-Labeled Hotels Truly Sharia? Challenges In Implementing DSN-MUI Fatwa No. 108/DSN-MUI/X/2016: A Case Study from Pacitan, Indonesia. Invest Journal of Sharia & Economic Law, 4(2), 280–291. https://doi.org/10.21154/invest.v4i2.9151

Issue

Vol. 4 No. 2 (2024)

Section

Articles

License

Copyright (c) 2024 Arima Nur Rahma Dina, Imroatul Munfaridah

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.

An author who publishes in the Invest Journal of Sharia & Economic Law agrees to the following terms:

  • Authors retain copyright and grant the journal the right of first publication with the work simultaneously licensed under Creative Commons Attribution-NonCommercial 4.0 International License that allows others to share the work with an acknowledgment of the work's authorship and initial publication in this journal.
  • Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgment of its initial publication in this journal.
  • Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (See The Effect of Open Access).